Last updated: 07/10/2025
1. Introduction
Welcome to Matt Short Photography ("we", "our", "us").
We respect your privacy and are committed to protecting your personal information. This Privacy & Cookie Policy explains how we collect, use, and safeguard your data when you visit our website mattshortphotography.co.uk (“the Website”) or use our services.
We respect your privacy and are committed to protecting your personal information. This Privacy & Cookie Policy explains how we collect, use, and safeguard your data when you visit our website mattshortphotography.co.uk (“the Website”) or use our services.
By using our Website, you agree to the terms of this policy.
2. Who We Are
Controller: Matt Short
Email: contact@mattshortphotography.co.uk
Telephone: 07899 828791
Email: contact@mattshortphotography.co.uk
Telephone: 07899 828791
We are responsible for your personal data under UK data protection law.
3. What Personal Data We Collect
We may collect and process the following types of information:
Identity Data: name, title, date of birth.
Contact Data: email address, telephone number, address.
Technical Data: IP address, browser type, operating system, device type, and browsing behaviour.
Usage Data: information about how you use our website and services.
We do not intentionally collect special category data (e.g., health, religion, or biometric data) unless required and with your explicit consent.
4. How We Collect Your Data
We collect personal data:
Directly from you — for example, when you complete forms, make purchases, or contact us.
Automatically — through cookies and similar technologies.
From third parties — such as analytics providers, payment processors, or social media platforms.
5. How We Use Your Data
We use your data to:
Provide and manage our services or products.
Communicate with you (including responding to enquiries).
Improve our website, services, and user experience.
Send marketing communications (only with your consent).
Comply with legal and regulatory obligations.
Legal bases: We rely on consent, contract performance, legitimate interests, or legal obligation depending on the context.
6. Sharing Your Information
We may share your personal data with trusted third parties, including:
Service providers (e.g., website hosting, IT support, analytics).
Professional advisers (e.g., accountants, solicitors).
Regulators or authorities where required by law.
We will never sell or rent your personal information.
7. International Data Transfers
If your data is transferred outside the UK or EEA, we ensure appropriate safeguards (such as Standard Contractual Clauses) are in place to protect your personal information.
8. Data Security
We use suitable technical and organisational measures to protect your data against loss, misuse, or unauthorised access. Access to personal data is limited to authorised individuals only.
9. Data Retention
We keep your personal data only for as long as necessary to fulfil the purposes it was collected for — typically:
Customer records: up to 6 years after last interaction.
Marketing data: until you withdraw consent or unsubscribe.
After that, we securely delete or anonymise your data.
10. Your Data Protection Rights
Under UK GDPR, you have the following rights:
Access – to request a copy of your personal data.
Rectification – to correct inaccurate information.
Erasure – to request deletion of your data.
Restriction – to limit how we use your data.
Data portability – to receive your data in a machine-readable format.
Objection – to object to certain uses (e.g., marketing).
To exercise any rights, please contact us at contact@mattshortphotography.co.uk.
If you are unhappy with our response, you can complain to the Information Commissioner’s Office (ICO):
https://www.ico.org.uk
https://www.ico.org.uk
11. Cookies Policy
11.1 What Are Cookies?
Cookies are small text files stored on your device when you visit our website. They help us understand how visitors use our site and improve your experience.
11.2 Types of Cookies We Use
We use several types of cookies on our website:
Essential Cookies
These cookies are necessary for the website to function properly. They enable basic features such as page navigation, security, and access to certain areas of the site. The website cannot function properly without these cookies.
These cookies are necessary for the website to function properly. They enable basic features such as page navigation, security, and access to certain areas of the site. The website cannot function properly without these cookies.
Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. For example, we may use Google Analytics to analyse website traffic and performance.
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. For example, we may use Google Analytics to analyse website traffic and performance.
Functionality Cookies
These cookies allow the website to remember your preferences, such as language settings or login details, to provide a more personalised experience.
These cookies allow the website to remember your preferences, such as language settings or login details, to provide a more personalised experience.
Advertising and Targeting Cookies
These cookies may be used to deliver relevant adverts or track the effectiveness of our advertising campaigns. They may also be set by third-party advertising networks, such as Google Ads or social media platforms.
These cookies may be used to deliver relevant adverts or track the effectiveness of our advertising campaigns. They may also be set by third-party advertising networks, such as Google Ads or social media platforms.
11.3 Managing Cookies
When you visit our website, a banner will ask for your consent to use non-essential cookies.
You can:
You can:
Accept all cookies;
Reject non-essential cookies.
You can also change or withdraw consent at any time through your browser settings.
To manage cookies:
Google Chrome: chrome://settings/cookies
Microsoft Edge: edge://settings/content/cookies
Safari: Preferences → Privacy → Manage Website Data
Firefox: Options → Privacy & Security → Cookies and Site Data
11.4 Third-Party Cookies
Some cookies may come from third-party services such as Google Analytics, YouTube, or social media platforms.
We recommend reviewing their privacy policies for more information on how they use cookies.
We recommend reviewing their privacy policies for more information on how they use cookies.
11.5 Disabling Cookies
If you disable cookies, some parts of our website may not function properly.
12. Changes to This Policy
We may update this Privacy & Cookie Policy from time to time. The latest version will always be available on our website with the updated “Last updated” date.
13. Contact Us
If you have any questions or concerns about this policy or your data, please contact us:
Email: contact@mattshortphotography.co.uk
Telephone: 07899 828791
Telephone: 07899 828791